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Sample Size Simplified: A Guide to Precision
Conducting a survey or research study often hinges on gathering reliable and actionable data. A critical component of this process is determining the
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Recent stories
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Cracking the Competition: Mastering Market Research for Business Success
Competitor analysis and competitive market research are critical tools that empower businesses to[..]
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Mastering Customer Segmentation: A Step-by-Step Guide to Targeted Marketing
Customer segmentation is a powerful technique that allows businesses to break down their target[..]
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From Unknown to Unforgettable: A Guide to Brand Awareness
Brand awareness is often a key critical milestone that any business needs to succeed. It’s the[..]
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Customer Lifetime Value: Why It Matters and How to Improve It
Understanding and optimizing your relationship with customers is critical for your business[..]
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An Intro to MaxDiff
MaxDiff, short for Maximum Difference Scaling, is a powerful research technique that allows[..]
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SightX in the news
What we’ve been up to
Generative AI is Here to Push the Limits of Market Research
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SightX and Netquest Announce Global Strategic Partnership
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SightX Announces Industry-First Generative AI Market Research Consultant
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More stories
Research Resources
Sample Size Simplified: A Guide to Precision
Read More
Research Resources
Cracking the Competition: Mastering Market Research for Business Success
Read More
Research Resources
Mastering Customer Segmentation: A Step-by-Step Guide to Targeted Marketing
Read More
Research Resources
From Unknown to Unforgettable: A Guide to Brand Awareness
Read More
Research Resources
Customer Lifetime Value: Why It Matters and How to Improve It
Read More
Research Resources
An Intro to MaxDiff
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Research Resources
Uncovering Patterns in Survey Data: Understanding Trends
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Research Resources
The SightX Platform in 2024: A Year with User Experience Obsession
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